GK Software Named Top Supplier 2023 of reta Award Winner Coop in the Category Best Customer Experience
For the sixteenth time, the reta awards were presented for outstanding retail technology projects. This year, Coop received the reta award in the Customer Experience category for the personalized Coop online supermarket “My Coop” on coop.ch and in the Coop app, the technology of which is provided by GK Software, making GK the top supplier of 2023.
February 27, 2023
Top Supplier 2023, awarded by the EHI Retail Institute
For the sixteenth time, the reta awards were presented for outstanding technology projects in retail. This year, Coop received the reta award in the Customer Experience category for the personalized Coop online supermarket “My Coop” on coop.ch and in the Coop app. GK Software provides the technology for personalization and is therefore a Top Supplier 2023.
After logging in via the Coop Supercard ID, customers of the omnichannel platform coop.ch receive individually relevant category and product recommendations on the "My Coop" landing page, in addition to the already existing personalized areas of the online shop. This eliminates the time-consuming task of navigating and searching through the entire product range. When calculating the recommendations, the self-learning algorithms of the AI solution GK AIR Personalization include current behavioral data and historical transaction data from the online shop, as well as customer purchases and special interest profiles via the Coop Supercard. With “My Coop” and its omnichannel platform, Coop has once again succeeded in successfully linking online and stationary business.
All information about the award and the other winners of the reta award with the associated Top Supplier 2023 can be found here: https://www.reta-europe.com
Find out more about the GK AIR AI solution used by Coop:
GK Software positioned in the Leaders category for worldwide POS- software vendors in grocery and food store retail.
"GK is acknowledged as a strong POS software vendor and shows a strong commitment to bringing technology and innovation to its omni-channel POS offerings. GK is committed to innovation and building a flexible, AI-enhanced solution for omni-channel retail. GK has introduced a steady stream of new features and functions in the past few years.”
June 16, 2022
IDC MarketScape Report 2022
GK Software was recently named a Leader in the IDC MarketScape: Worldwide Point-of-Sale Software Vendors in Grocery and Food Store Retail 2022 Vendor Assessment in terms of its current capabilities and menu of services and how well aligned they are to customer needs – now and in three to five years.
The IDC MarketScape evaluates worldwide active POS software vendors in the Grocery and Food Retail sector.
"The complexities of the current landscape in grocery means that POS providers must address not only the omni-channel needs of today but have a strong strategy for powering the omni-channel needs of tomorrow with the rapid innovation", said Margot Juros, research manager, Worldwide Retail Technology Strategies at IDC. "Successful players need to enable the visibility and democratization of data that comes from each customer touch point. One key differentiator among leaders in this space is the ability to provide real-time, actionable data to help grocery retailers make impactful changes at the store level." In all that points, GK has strong solutions with strong impacts for retailers and fulfils the future needs IDC publishers mentioned.
About IDC:
International Data Corporation (IDC) is a global provider of market intelligence for information and consumer technology markets with more than 1,300 analysts worldwide. IDC's analysis and insight helps IT professionals, business executives, and the investment community to make fact-based technology decisions and to achieve their key business objectives.
GK Features and functions that cover the named commitment on technology and innovation in retail are:
Source: "IDC MarketScape Worldwide Point-of-Sale Software Vendors in Grocery and Food Store Retail 2022 Vendor Assessment", document number US46743220", By Margot Juros and Dorothy Creamer, May 2022, IDC # US46743220
IDC MarketScape vendor analysis model is designed to provide an overview of the competitive fitness of ICT suppliers in a given market. The research methodology utilizes a rigorous scoring methodology based on both qualitative and quantitative criteria that results in a single graphical illustration of each vendor’s position within a given market. The Capabilities score measures vendor product, go-to-market and business execution in the short-term. The Strategy score measures alignment of vendor strategies with customer requirements in a 3-5-year timeframe. Vendor market share is represented by the size of the circles. Vendor year-over-year growth rate relative to the given market is indicated by a plus, neutral or minus next to the vendor name.
