Artificial Intelligence for Retail (AIR)
AIR is GK Software’s cloud-based AI platform. Offering customized processes for retail trade, its powerful self-learning algorithms and real-time decisioning enable deep insights into customer behaviour, helps to open up new business opportunities and increases added value for your business.
AIR's Dynamic Pricing utilizes machine learning to calculate optimal prices in real time.
You define your own pricing strategies to achieve your goals and increase sales, revenue, and margin targets.
With AIR's personalization module, you can play out personalized recommendations at all touchpoints to engage your customers with the right offers at the right time.