Our whitepaper specifically for DIY retail shows you the benefits of a digitally managed customer journey, describes successful application scenarios for intelligent personalization and explains how to use the Diderot effect for your sales strategy.
In this white paper you will learn:
- The benefits of using personalization in DIY retailing
- How you can profitably use the Diderot effect for yourself
- Which recommendation types should play a role in your personalization strategy
- Which use cases of personalization you can implement at the various touchpoints - online shop, app, newsletter, print, call centre and store.
- Machine Learning and Reinforcement Learning: Learn more about the technological foundations of real-time personalization
How to download the white paper
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