Steve Black is the Chief Executive Officer and Founder of abrighterday.life – a Business & Leadership coaching firm out of Colorado and author of The 5 Rules – expected behaviors that will transform your culture for Yourself, Your Team and Your Family.

With 47 years of expertise in the retail grocery arena, he has had a fulfilling career on the national level. He’s been an integral part of companies, such as Rouses Markets, Lucky’s Farmers Markets, Sprouts Farmers Markets, Bruno’s Markets, Sunflower Farmers Markets, and United Supermarkets of Oklahoma to name a few. He has been the C-level executive in charge of operations, purchasing, marketing, I.T. and growth for many of these companies. He credits his early days as a produce manager, assistant store manager and store manager in learning the business at the ground level that’s helped him as he led bigger teams across the country. He is also a member of the Maxwell Leadership Team serving as a certified speaker & coach at the Executive level.

His leadership & people-focused mindset along with hands-on experience have enabled him to contribute valuable insights at every turn-impacting business through coaching & training teams dedicated towards personal growth on both individual & organizational levels. He always says, “We’re in the people business, we just happen to sell groceries”.

Steve and his wife, Melanie, along with their daughter Taylor live in the Rocky Mountains of Colorado and enjoy spending time outdoors on their four wheelers, trout fishing, photography, and traveling to see their two sons, daughters-in-laws, and six grandchildren.