GK Software Is Positioned in the Leaders Category in 2023 IDC MarketScape for Worldwide POS Software for Large Apparel and Softlines Retail
GK has been named a Leader in the IDC MarketScape for Worldwide Point-of-Sale (POS) Software for Large Apparel and Softlines Retail 2023 Vendor Assessment.
March 22, 2023
IDC MarketScape Report 2023
GK has been named a Leader in the IDC MarketScape for Worldwide Point-of-Sale (POS) Software for Large Apparel and Softlines Retail 2023 Vendor Assessment.
The report noted, “One differentiator for GK's solution is that it is the same commerce platform for all retail segments, including grocery, hardlines, and apparel. Key CLOUD4RETAIL components include omni-channel POS commerce, retail-specific AI-based cloud service, mobile POS, self-checkout, self-scanning, mobile consumer assistant, digital receipts, and payments (payments United States only).”
According to the report, GK’s position as a Leader in the large apparel and softlines market is earned through the company’s commitment to innovation in POS. Notably, GK has been investing in artificial intelligence & data analytics, differentiating itself from competitors with dynamic pricing solutions and real-time prediction capabilities. GK also collaborates with solution providers like My Size, Inc. (NASDAQ: MYSZ) to offer unique experiences via smart mirror as an additional integrated store touchpoint.
In particular, GK’s CLOUD4RETAIL, a unified commerce platform, is noted in the report for leveraging AI to offer enhanced personalization and offering an open, configurable platform that can work with third-party applications to inspire further innovation. Key benefits for apparel and softlines retailers are GK CLOUD4RETAIL’s capabilities around omnichannel POS commerce, mobile POS, self-checkout capabilities, digital receipts and more. GK’s AI services are deployed by its GK AIR solution, which has been enhanced by GK Spot, a cloud-based customer data platform that tracks customer interactions across all sales channels for personalization and real-time behavior analytics.
IDC MarketScape evaluates a vendor's position in a category by interviewing vendors who have used the company, reviewing survey results, and evaluating input from a panel of IDC experts in each market. The research methodology ensures a fair and unbiased evaluation of IT and telecommunications vendors.
GK Features and functions that cover the named commitment on technology and innovation in retail are:
Source: "IDC MarketScape Worldwide Point-of-Sale Software for Large Apparel and Softlines Retail 2023 Vendor Assessment", document number US48621522", By Margot Juros, March 2023, IDC # US48621522
About the graphic - IDC MarketScape vendor analysis model is designed to provide an overview of the competitive fitness of ICT suppliers in a given market. The research methodology utilizes a rigorous scoring methodology based on both qualitative and quantitative criteria that results in a single graphical illustration of each vendor’s position within a given market. The Capabilities score measures vendor product, go-to-market and business execution in the short-term. The Strategy score measures alignment of vendor strategies with customer requirements in a 3-5-year timeframe. Vendor market share is represented by the size of the circles. Vendor year-over-year growth rate relative to the given market is indicated by a plus, neutral or minus next to the vendor name.
