GK’s self-scanning was developed to provide retailers with additional options to personalize the customer experience. With self-scanning, customers have the power to create their own shopping experience. Self-scanning by GK is a comprehensive solution package that enables customers to perform scanning and payment processes independently. The entire customer journey can be adapted to the retailer’s requirements, which in turn opens up numerous possibilities for greater efficiency in business processes.
Self-scanning by GK is a fully integrated solution package consisting of a customer application for scanning items using a handheld scanner industry device or the customer’s smartphone. The self-scanning functionality is an integral part of the leading retail platform GK CLOUD4RETAIL. Numerous retailers are already using GK’s self-scanning solutions to make in-store processes more efficient and significantly improve customer and employee satisfaction.
GK’s seamless backend integration and store edge services ensure that customers receive additional item information about their purchase directly to their device in real time. In addition, GK’s store associate app is coupled with the self-scanning app so that store associates can be alerted to customer inquiries and engage with them on the sales floor.
The offline capability of the system is an absolute added value for large sales areas. Scanning and registration also work without a network connection. Item entry works even without an Internet connection.
The mobile self-scanning market is expected to grow strongly by an average of 20% over the next six years. Self-scanning offers retailers the opportunity to deliver a high-quality shopping experience to customers despite increasing staff shortages.
Define your own self-scanning strategy. With GK you are flexible in the design. The integration of the solution into existing applications and payment systems gives you maximum freedom to differentiate yourself from the competition.
Drive Efficiency
More efficient processes on the shop floor and in the payment process
Meaningful Customer Interaction
Tailored promotions in real time, right at the point of purchase
Valuable Service
Customers benefit from personalized product recommandations, fast advice and moder autonomy when shopping.