17.09.2010
4 min read

Ludwig Beck AG Opts for GK/Retail – New Store Solution for the “Store of the Senses”

Schöneck, 09 March 2010 – Ludwig Beck AG will equip its long-established store on Marienplatz in Munich and all its other stores with software solutions from GK SOFTWARE AG. The functions that particularly relate to fashion will be extended in the standard GK/Retail software as part of this project.

Ludwig Beck AG, which operates one of the leading department stores in Germany and several other Ludwig Beck fashion and mono label stores, has decided to equip all its branches with a comprehensive software package from GK SOFTWARE AG. Ludwig Beck AG will not only introduce the POS software, which will be used for approx. 60 IBM systems at the main company store alone, but will also make use of the Lean Store Server. This enables all the back office systems at all the stores to be integrated at one central computer center. GK/Retail will be linked to the Navision merchandise management system in this project.

Extensive Fashion Functions

Extensive fashion functions are particularly important for Ludwig Beck AG, which operates one of the leading fashion department stores in Germany. As a result, the appropriate business processes in GK/Retail are being extended. This will considerably expand the fashion characteristics of the standard software. The GK/Retail Enterprise Promotions Manager will be used for all the processes related to setting up special offers in the future. This will also completely display the multi-layered customer discount system at Ludwig Beck AG. The Stored Value Server will handle the complete gift certificate and gift card management system.
The long-term feasibility and modern features of the new software solution were the most important criteria that persuaded Ludwig Beck AG to select this product. Angelika Forsthuber, IT and Logistics Department Manager at Ludwig Beck AG, summarized things in the following way: “We were looking for a standard software solution, which was very modern from a technical point of view, and a reliable partner for the long term. We are certain that we will be able to use GK/Retail quickly and without any restrictions when it comes to issues like digital signatures, new types of sales promotions or requirements like PCI DSS.”

  • About Ludwig Beck AG
    Ludwig Beck AG operates one of the most innovative fashion department stores in Germany on Marienplatz in Munich. Its motto “Store of the Senses” represents exclusivity, a variety of brands, international cult labels and top quality against an exciting backdrop. The company operates LUDWIG BECK fashion stores, mono label stores as franchise companies and the LUDWIG BECK warehouse sales at other sites in Bavaria. Thanks to its innovative retail concept, the company even registered an increase in sales in 2009. Gross sales at Ludwig Beck AG rose by 1.8% to EUR 103.7 million based on comparable figures for the previous year.