- Completes the portfolio by adding solutions for mobile customer loyalty
- valuephone solutions already completely integrated
The latter has been developing market-leading solutions for mobile customer loyalty since 2006, with about 35 employees most recently, and several large customers make use of them. The solutions provided by valuephone GmbH have already been sold by GK Software SE since the beginning of 2017. SAP has also been making them directly available using the "Hybris Mobile Consumer Assistant by GK" name since 2017. One major international retailer decided just at the beginning of 2018 to deploy the solution in several countries in southern Africa. The valuephone software is already seamlessly integrated within the GK range of solutions and its support structures. By completely taking over the company, GK Software acquires the complete rights and can strengthen its expertise in the field of mobile consumer apps and the associated cloud background solutions. At the same time, the GK portfolio of products for the retail sector is complemented by this important area for modern store solutions.
valuephone GmbH generated turnover of approx. EUR 2.2 million in 2017. The parties have agreed not to disclose the purchase price in the low single-digit millions. The Management Board at GK Software SE is only expecting low integration costs because of the long-standing, close partnership with valuephone GmbH and the fact that the software is already fully embedded in the GK range of solutions. In the light of the valuephone results from the previous year, the Management Board does not believe that it is necessary to adjust its forecast for 2018 or its medium-term forecast.
